Content in need of management.
Brad's Deals is a curated discount & coupon website that's been around since 2001. When Hashrocket was brought on board, the team was working hard on a brand new identity & redesign of their public-facing website. But there's a lot more to a site like Brad's Deals than just what their users see: behind the scenes, a full-time editing & curation team tirelessly scours the Web for deals, coupons & other content.
A suite of solutions.
Hashrocket helped Brad's Deals in a multitude of ways: we moved the Brad's Deals team from a jury-rigged workflow involving shared spreadsheets & documents into a full-featured, custom-built administration system. We planned & wireframed the new system on-site at the Brad's Deals offices, taking input from all of their team members in turn, as we'd be building the tool that they'd all use, every day.
We also built a complex drag & drop tagging tool to make it dead simple for editors to scan & tag Black Friday print ads. And, most importantly, we spent months providing on-site training – both at our offices and theirs – as their bare-bones internal team grew into a large staff of developers capable of handling the challenges of running a cutting-edge system.